About PLEY
​Our Vision
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To reshape the beauty industry into one that empowers every stylist, elevates every client experience, and connects the entire community through intelligent, human centered technology.
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Our Mission
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To build the most trusted platform for beauty professionals and their clients. Where talent is discovered, connections are meaningful, and every client’s hair history is always in the right hands.
Why We Built PLEY
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The beauty industry is built on relationships between stylist and client, educator and student, mentor and artist. But those connections have been scattered, siloed, and often lost. Stylists jump between salons, clients lose touch, and decades of hair history vanish with a single move.
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We built PLEY to change that.
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PLEY is the first platform where your professional beauty network, your client history, and your creative journey all live in one place. It’s not a booking system. It’s not a review site. It’s the new backbone of the beauty industry, designed for the artist behind the chair and the client in it.
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Clients can match with the right stylist based on style, vibe, and expertise. Stylists can review clients, track formulas, build community, and take their careers into their own hands no matter where they work.
We believe the future of beauty is personal, connected, and smart.
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And we’re here to help you PLEY your part.